Collection: Heat Wave Visual

A little bit about the Heat Wave Visual® story: Heat Wave Visual®, founded by two individuals Justin Hertel, and Doug Karlson who sought to bring something more to the table in the eyewear market. Originally started as Party Shades Co. circa 2012 the brand sought to create an original, affordable and customizable sunglasses platform on a level never before offered.

At Heat Wave we share a passion for design and customization, whether it's wrenching on cars, bikes, websites, graphics, whipping up some art, snapping photos or even making videos, we're creators at heart, so it was only natural to create a brand of our own that we brought our interests with us. After a couple of years we decided to take the brand further into the spotlight of our direct interests, something we could push our true vision through - In March of 2014 Party Shades grew up and became Heat Wave Visual®

Over the past decade with no shortage of hard-work, Heat Wave has grown by sticking to our original virtues - creating original products, something that we ourselves are proud to wear day-in-and-out, and supporting those who share our passions and vision. To this day we have a completely hands on operation. From the design all the way to fulfillment, you are getting what makes Heat Wave what it is, straight from the source, and that right there is what makes the Highly Visual difference.

We'd love to hear from you. If you have any comments, feedback, hit us on the Heat Wave hotline